RMS Magic Luminizer Review – Why It’s A Staple for Glow-Getters

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This RMS Magic Luminizer review covers it all – ingredients, texture, packaging, and most importantly, how you too can achieve the ultimate dewy, glow for your skin.

By now, you’ve probably heard of the natural, organic beauty brand – RMS – aptly named after notable makeup artist- turned- founder Rose-Marie Swift. RMS has taken the beauty industry by storm, becoming a fan favorite amongst models and generating a loyal following across the globe.

This is one of the more fascinating (if not, more prominent) founder’s stories I’ve read: RMS was born out of necessity at a time when clean beauty brands were scant, and consumers hardly knew of the close ties between makeup and health.

Rose-Marie witnessed first-hand how the effects of toxic makeup ingredients impacted her health, causing her to seriously rethink her beauty choices. Not only was this the fruition of RMS, but Rose-Marie’s firm stance on making clean beauty a priority sparked a movement – a demand for companies to take consumer health seriously by sourcing safe, non-toxic ingredients.

Fast-forward to today, and RMS continues to expand its beauty brand, providing more options and makeup choices for every inch of the face, all while remaining user-friendly. Yes, each makeup product is simple enough for beginners to master and high performing enough for pros to keep coming back to. The sheer ease and comfort that comes from RMS makeup provide you with the freedom to play, to mix and match as you please, with a finish that looks lived-in, dewy, and 100% healthy.

I’ve tried my hand at several products, but the one that continues to remain a staple in my routine is, you guessed it- RMS Magic Luminizer.

I mean, the name says it all. A gorgeous lit-from-within glow washes over your skin wherever this luminizer is applied. Yet, the sheen is so subtle, mimicking the dewiness your skin naturally creates – no one would think you had anything swiped on. And, with 6 opulent shades available, you’re bound to find your perfect match.

RMS Magic Luminizer Review: 

RMS magic luminizer review


Keeping in line with transparency, RMS provides the full-ingredients list to view right on their website. Here’s what’s inside Magic Luminizer:

Cocos Nucifera (Coconut) Oil, Mica, Beeswax/Cera Alba/Cire d’abeille, Simmondsia Chinensis (Jojoba) Seed Oil, Theobroma Cacao (Cocoa) Seed Butter, Ricinus Communis (Castor) Seed Oil, Silica, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Titanium Dioxide (CI 77891), Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499). (Source: RMS Beauty)

As noted, a blend of rich oils and skin-loving ingredients makes the final cut. It’s refreshing and down-right satisfying to know I never have to question whether what I’m putting on my skin will negatively impact my health – thank you, RMS, for creating a brand built with integrity.

Texture and Packaging

The smooth, creamy texture is hard to miss. One swipe delivers this beautiful incandescent glow to the skin –no large chunks of glitter particles in sight. Plus, the unique formula makes blending a breeze. It glides so effortlessly, not the slightest tug or pull is felt.

I’m astonished at how easily it gets absorbed, creating a skin-like effect – I’ll be honest, there are times where I catch myself wondering: “is this Magic Luminizer or just the natural glow of my skin?” It’s that seamless.

The product’s aesthetic is minimal and sleek. It sits inside a small, frosted glass jar, making it the perfect travel companion for on-the-go touch-ups. And with endless storage options available, there doesn’t seem to be a place where Magic Luminizer can’t be stashed. Slip it inside your jacket pocket, your purse, or keep it tucked in your car’s glove box – all good choices if you ask me.

How (And Where) to Apply Magic Luminizer?

Magic Luminizer is best applied with your fingertips. The heat from your hands allows the product to just melt into your skin, making for a flawless finish. It’s also worth noting that I’ve seen countless videos of Rose-Marie ditching her makeup brushes and opting to work with just her hands – that’s all the convincing I need.

You want to apply Magic Luminizer to parts of the face and body that you wish to brighten and boost luminosity. Think:

– Cheekbones

– Cupid’s bow

– Bridge of nose

– Collarbone

– Centre of the eyelid

And because it’s highly pigmented, you only need the tiniest amount to achieve that ethereal glow you’re after.

Which Skin Tone is Best Suited for Magic Luminizer?

Here’s what I’ve learned: out of the 6 available luminizers, there is usually one that will be your perfect match, depending on your skin tone. It’s a bit of trial and error, I know, but trust me – it’s worth it when you find the one.

From this RMS Magic Luminizer review, it’s clear this tiny pot is the most flattering option for my brown-toned skin. It never looks ashy or gives a stark white appearance – a result that typically arises when highlighter is not crafted to complement darker skin shades.

As for other skin tones, based on experience and endless swatching, I’ve noticed that Living Luminizer tends to play nice with those who are lighter, more fair-skinned. While Peach or Gold is utterly stunning, complementing deeper shades like you wouldn’t believe.

Where Can You Purchase RMS Magic Luminizer?

Fun fact: RMS has a clever, time-saving “Where to Find” page which will inform you of which stores stock the brand- all based on your location. Or, you can always count on trusty Sephora to find what you’re looking for.